Looking for a Campaign Manager in Grand Rapids?
You’re not looking for more noise. You’re looking for someone who can make ServiceTitan / Housecall Pro / Jobber / GoHighLevel produce booked plumbing and HVAC jobs in Grand Rapids — with long winters and strong furnace campaign seasons shaping when customers actually say yes.
I’m Adam Walker. I operate as a CRM and campaign specialist for plumbing and HVAC companies. This page explains the Campaign Manager work in plain language so you can decide if you want to DIY — or book a meeting and have me run it.
Book a free strategy call for your Grand Rapids company
Bring your platform and your biggest leak (dormant customers, memberships, estimates, or reviews). In one call I’ll tell you what I’d fix first in MI.
Next step: Book a short call. Bring your platform and one goal — dormant list, memberships, pre-season, or estimate follow-up. You’ll leave with a clear 30-day plan.
What a Campaign Manager builds in Grand Rapids
A Campaign Manager in Grand Rapids owns the calendar and creative that turn CRM segments into booked jobs. For plumbing and HVAC companies in Michigan, campaigns must match long winters and strong furnace campaign seasons — not a generic national send schedule.
- 12-month plumbing and HVAC campaign calendar for Grand Rapids
- Multi-touch email + SMS sequences with capacity-aware timing
- Dormant win-back tiers (6–12, 12–24, 24+ months)
- Post-job drips: review ask → related service → membership
- Offer testing tied to booked-job conversion, not opens alone
Campaign angles that convert in Grand Rapids
Inspection pushes, drain maintenance, water heater follow-ups, freeze prep, AC/furnace pre-season, membership offers, and storm-recovery outreach where relevant to Grand Rapids.
A simple checklist you can use this week
- Pull contacts with a job in the last 24 months — how many have a good mobile or email?
- Count open estimates with no follow-up sequence
- Check whether post-job review texts are automated
- List memberships renewing in the next 60 days — who is getting a reminder?
- Write the next 90 days of seasonal offers for Grand Rapids
If those five items are unclear, you don’t have a CRM problem — you have an ownership gap. That’s what a Campaign Manager fixes.
Platforms I work in
ServiceTitan, Housecall Pro, Jobber, GoHighLevel, FieldEdge, Service Fusion, Workiz, HubSpot, plus Zapier/Make/Airtable when ops glue is needed.
What happens after you book
- We clarify your goal and platform
- I tell you the truth about fit and priorities
- If we proceed, we audit → build → launch → report on booked jobs
Ready to hire a Campaign Manager mindset for Grand Rapids?
Book a free consultation. No slide deck theater — just a practical conversation about your CRM.
Next step: Book a short call. Bring your platform and one goal — dormant list, memberships, pre-season, or estimate follow-up. You’ll leave with a clear 30-day plan.
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